Someone in my life will be extremely happy with me for using the title of a Pogues song today.

"Navigator, navigator rise up and be strong, the morning is here and theres work to be done."

Like a ship needs a navigator, your tribe needs one too. I would never consider holding a meeting, inviting a group of people, placing some literature on a table and not showing up to lead it.

The same principle applies to your social strategy - you need navigators.