I do little things to help simplify my life on a daily basis. Working full time with a family it is important to me that my non-working hours be restful and relaxing. It wasn’t until I started making minor edits to my daily routine that I realized the great impact they have on my time.

The changes were small and easy. We established a routine for who would set the table, clear the table, cook dinner, do dishes, give baths, grocery shop, and even though our children are young we make sure they have a role and are on the same page working together.

The same can be applied to managing your tribe. Identify the members of your tribe willing to take on a leadership position to further communicate with others about your product, issue or cause. Provide them with tasks to choose from to be responsible for on an ongoing basis – rapid response, recruitment, communicating with influencers. Create a place where all of the information is easily accessible to your tribe within the social network so as a leader your time isn’t spent sending the same information to different people.

Small changes to simplify roles for you and your leaders will increase the amount of time spent on moving the ball down the field.